Customers earn points for purchases or actions (e.g., referrals, reviews). Points can be redeemed for rewards like discounts, free products, or exclusive perks.

Customers earn a reward after completing a set number of purchases.

Rewards are structured into tiers. As customers spend more or engage more, they unlock higher tiers with better benefits.

Multiple brands collaborate on a shared loyalty program, allowing customers to earn and redeem points across participating brands.

Introduces game-like elements (e.g., challenges, achievements) to make earning rewards fun and engaging.

Customers earn rewards for referring new customers to the brand.